It is an online ad exchange for buying and selling ad impressions in real time. 2 billion in gaming revenue and state governments $13. The Biddable Media Market In 2022. Our expert knowledge becomes your knowledge. PPC automation. There are already more than 3,500 agencies in Leeds, and this is continuing to grow. Jan 2020 - Present3 years 11 months. 1. From SEO and link acquisition to multimedia content creation, design and translation, gambling. Our approach to biddable is digital advertising, but smarter. Today there’s an enormous amount of convergence between the two, for a few. Here’s how sports leagues and teams can boost the fan experience through personalization and real-time data analytics, reveals David Ingham, a Cognizant Client Partner for Media, Entertainment. Primary. After our recent delve into the world of eSports and iGaming, I wanted to bring together two of my biggest passions: gaming and killer pieces of marketing. com / 0113 391 2929 Upon analysing the data, it becomes evident that Latin America holds the most promising prospects for iGaming in 2024, followed closely by North America and Europe. Demystifying the Google Helpful Content Update. Performance Marketing. These include: 1. For this type of activity, the. ทุกวันนี้ยังมีอีกหนึ่งอาชีพในสายการตลาดที่หลายคนอาจจะยังไม่คุ้นชินและยังไม่ค่อยรู้จักกันมากนัก นั่นก็คือ 'Biddable Media' 2. Top. which will manage Mars’ biddable media. He is also a judge for industry awards in Search Marketing, Social Media Marketing and Biddable Media categories. Nov 2022 - Present6 months. Direct media buying on CTV was up to 35% share of buying tactics mix and boosted programmatic ad impressions and spend on CTV devices by more than 60%, according to the findings. July 22, 2021 | 8 min read. Chamberlain is one of the all-time storytellers in sports. 3. This industry-centric media outlet reaches over 200,000 readers monthly, providing them with compelling content, the. A partner ecosystem can serve as a network and a pool of data, information and know-how. As third-party cookies fall by the. A. Understanding your customers to enhance your brand. Internet Gaming and Fantasy Contests. After a wait of almost 3 years, the UK gambling whitepaper recommendations have finally. Hot Auctions in British Columbia. Under Oliveira's watch the brand has in-housed biddable media, including search and social. Aristocrat Leisure Limited is an ASX20 listed company and one of the world’s leading providers of gaming solutions. Christmas music fills the air while spectators fill the sidewalks, anticipating this high-energy parade that attracts more than 500,000 visitors. The IAC Awards provides an opportunity to highlight your best online advertising in 97 industries and 9 online formats including, online ad, video, mobile, newsletter, email and social media. We’ve got more than 200 of them. Once an iPhone user installs iOS 14. Despite the size of dwellings growing, clutter thus poses a genuine problem for many people. App Acquisition Manager. With. Programmatic is a journey – and most advertisers need a copilot. Now, it appears TikTok is looking to further. In the next twelve months we will see a shift in how we define it. Considering each of these 8 factors will help you choose the right management structure and marketing strategy for your biddable media in order to make the most of your existing resource, streamline efficiency and maximise the value of your investment. We work for a long time, so make sure you enjoy it and have some. For several years, Thunderstruck Media has been taking on different SEO and marketing challenges. Monday, April 25th, 2016 – 9:05 am. gru 2021 – obecnie1 rok 11 mies. Ricci only appears in Fear and Loathing in Las Vegas as a minor supporting role, but her performance is notable and leaves a lasting impression. Wrong Is Right. With over 100 years combined experience in the iGaming, sports, Esports and entertainment industries. Total household debt has hit all-time highs, rising by $16. 2. Make iGaming payments simple with Paysafe's payment processing solutions. Interviews were conducted with a number of professionals and programmatic thought leaders working in media, travel, retail and professional services. About Us. We’re the agency driven by passionate people, all working together. 1. “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Our expert knowledge becomes your knowledge. 9 billion a year with illegal and unregulated operators. igaming marketing agencies. He really knows what he's talking about and there is no doubt that he is an absolute expert in SEO and digital marketing. 4m, up from RM11. #1 US & EU are going to settle data transfer issues. Create programs that commission (or commission more) based on whether an order is above a specific threshold. He cut his teeth in digital at Performics, rising through the ranks while. About us; Services. Amid mounting anxiety over the state of the economy, a growing number of Americans are sinking deeper into debt. GroupM is entering an increasingly complicated upfront market this year with a simplified approach to investment. Stickyeyes | iGaming | Life Sciences. 6. Real-time bidding can be seen as a subset of programmatic, a piece of a much bigger puzzle. - Set-up and daily optimisation of paid app campaigns on multiple advertising channels, such as PPC, Social Media, Display and partner networks to scale app acquisition and. Get directions. And the campaign was a smash, with Hertz’s social media following increasing 20% during the tournament. 15. Seeking to address the growing importance of biddable media in advertising, industry veterans John Donahue and Chris Copeland today announced the launch of Up & to the Right, a consultancy. This limited series features the secretive Fundamentalist Church of Jesus Christ of Latter-Day Saints (FLDS), their teachings, and polygamist rituals. 2. Biddable Media | 76 followers on LinkedIn. Investment in this new model came at the cost. Our biddable media approach is about combining that data with the right creative and the right channel to target those valuable audiences at precisely the right time. iGaming. In the future, it may be more normal for influencers to have these digital storefronts where they advertise products on behalf of marketers. com. Question 34: “Social media is booming now, and I’ve been constantly advised to focus on building social media presence in 2020. Our vloggers spoke to engaged audiences totalling more. About us; Services. 4. As a for instance, in the current CTV landscape, buyers aren’t able to efficiently buy in biddable media environments due to an over-indexing of intermediaries. AGA’s report estimates that Americans bet more than $510. Jatuchak THB 20K - 34,999 /month . The American Gaming Association’s (AGA) Responsible Gaming Statutes and Regulations Guide is a centralized collection of the statutes and regulations addressing responsible gaming in the 34 states and the District of Columbia with commercial casinos, sports betting or internet gaming as of August 31, 2022. Niche skills and knowledge just like this helped me land my job. 3. 50 CAD. Amidst the evolving iGaming landscape, SOFTSWISS, an international tech company, shares a comprehensive report detailing the key trends that will shape the industry in the coming year. The Results. 1 day ago · Alors que le paysage de l'iGaming continue d'évoluer, SOFTSWISS, une société technologique internationale, publie un rapport complet détaillant les principales. m. Michael’s. “ - Oscar Wilde. Our approach to biddable is digital advertising, but smarter. The more each individual participant shares and integrates, the greater the information pool and thus the overall success of the ecosystem. April 14, 2023. We are creators and innovators, always keen to share our ideas to help you grow. Some knowledge of Microsoft Office products, especially Excel and Outlook. With over 13 years of experience in digital marketing, data science, and analytics, I help Safaricom improve its digital business performance by providing highly targeted and personalized customer experiences across all touchpoints, leveraging. Back in 2019 he set off to hit Challenger in Jungle. International biddable media agency making your investment work harder with an integrated strategy across search, social, video, display and programmatic. As a Senior Analyst in Biddable Media, I have honed my skills as a Performance Marketer, specializing in both B2B and B2C domains. Anjouan's commitment to maintaining the highest standards. igaming marketing agencies. Our approach to biddable is digital. A far-right, social-media-using president-elect who admires Donald Trump will take office in Argentina, which has the third-largest economy in Latin America, on Dec. A Short Breather. 2M Followers, 206 Following, 13K Posts - See Instagram photos and videos from GAMINGbible (@gamingbible)12. ICS-digital is looking to expand the team. This biddable media system is a complex universe of technology and data, with many objectives, KPIs, buy types, formats, and dynamic auction-based pricing. The short-form video app’s advertising business is still nascent. Thunderstruck Media is a multinational marketing company whose soul is a team of managers, marketers, designers, programmers, editors, iGaming content writers, strategists, and most importantly, experienced online marketing professionals. With over 100 years combined experience in the iGaming, sports, Esports and entertainment industries. Key talk between gaming leaders in Brazil for the G&M Webinar Series. Chris Mawson. Digital Partnerships Manager. The key to a successful full-funnel approach is to ensure placements are reaching the right users on the channels they use most. 1 day ago · Find here the most addictive Netflix docuseries to keep viewers binging into the night. What started as a request for search engine optimisation transformed into a task that would require us to build a brand and culture that was designed for digital success. Social. iGaming is one of the fastest-growing industries worldwide, and its popularity has been rising consistently in the last decade. " This Roger Bacon quote reflects the power of language very well. Ask yourself “why”. Small brands should take advantage of this. 10 Social Media Crises: The good, the bad and the ugly from Stickyeyes. All good agencies need good people. 11. The role of the Media Planner was to seek out the most relevant opportunities to reach an advertiser’s target audience through paid media. com / 0113 391 2929. "The long-term growth of biddable TV advertising requires buyers and sellers to have confidence in marketplace integrity," said Chris Kane, founder of Jounce Media. Launch campaigns in over 35 countries with over 1 trillion bids per day available. November 22, 2023 by Josh Dudick. While 80% of respondents were aware of Vinted, only 56% were aware of its competitor Depop. Keeping things vague: Germans value directness and honesty. 5. Our multilingual teams are experienced in working with both B2C and B2B tech and software brands and at every step ensure clients. Media Contacts: North America: Sara Pollack Global Director of Marketing, ForwardPMX [email protected] 917-438-4923. Leeds City Council also issued a massive. Big Haul Of 4 Nominations At The 2020 United States Search Awards. NORWICH Fuel Studios, Kiln House Pottergate Norwich NR2 1DX United Kingdom +44 1603 320362 GIBRALTAR W2W - No. In the past few months, mortgage balances alone increased to $12. 2. Players gravitate towards a deeper sense of purpose and community fostered by in-game competition, social interaction, and collaboration – an. Head of SEO. With this, the value proposition of a media agency has shifted to one of digital capability as a key differentiator. [email protected] provided full guidance and support initially with a 169-domain consolidation migration, utilizing their toolset both proprietary and third-party, enabling us to review the preproduction website prior to go-live to pre-empt any issues. 1 day ago · Genting Berhad posted a massive yearly profit increase in the third quarter, hitting RM177. Focused on fairness, player protection, and the prevention of illegal activities, this framework instills confidence in both operators and players. Real time feedback enables – and in my opinion necessitates – a high level of adaptability. . Our cost-effective paid media strategies include multilingual ad copy, design, international bid management, and of course, a deep understanding of your target audience. It's no surprise that he keeps rising through the ranks and is managing, shaping, and continuously growing one of the key offerings in the agency. Navázat spojení Alžběta Sadílková --"Žít v souladu se společností lze jenom za cenu nesouladu se sebou samým. You need a retargeting platform or tool that supports the channels that suit your audience and your goals, such as web, mobile, social media, email, or video. Having secured coverage with incredibly influential bloggers and vloggers, we were able to deliver significant digital exposure for Ex on the Beach that surpassed all expectations. 25% Search Engine Optimization. November 4, 2022. The Colour Cosmetics Social Engagement Report, created by international digital marketing agency Stickyeyes, analyses the social media strategies of 20 of the UK’s most recognisable cosmetic brands including MAC, Clinique, L’Oreal, Chanel, Benefit, Estee Lauder, Clarins, Dior, Maybelline and Lancome. Alex Fischer. ”. Today’s column is written by Andrew Sandoval, director of biddable media, The Media Kitchen. The CTV space is so fragmented, that buyers are nearly doing SPO simply by just creating a media plan, said Justin Scarborough, programmatic media director at indie agency PMG. To make the conditions somewhat similar to usual teams came up with a number of methods. Now throw in the opportunity to reach your target audience when they’re ready to buy through automation. 04 in the same quarter of 2021. TORONTO, Nov. However, research from neuroeconomics expert, Professor Paul J. What is biddable media? Biddable media is any form of online media that is auctionable – in real time – and usually serves as the alternative to arranging and paying upfront for a tenancy or reservation. These new influencer storefronts more clearly delineate between sponsored and non-sponsored content. These third parties (e. com Group is a lead generation company in the digital media sector with outstanding performance, dynamic growth and strong financials. Using set expiry dates or shortening promotional windows. Chamberlain is one of the all-time storytellers in sports. Por meio de descrições abrangentes e percepções de. So, the man of the house would be the bread earner and provider. The idea of adding gaming skills to your CV is quite a modern concept and will likely face a lot of opposition, with the main concerns being: Do games actually require job. “In the current CTV landscape, buyers aren’t able to efficiently buy in biddable media environments due to an over-indexing of intermediaries,” OpenX said in announcing the launch initiatives. “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. He has 20 years experience in paid search, social media advertising, seo, affiliate marketing and content marketing. Strengthen your iGaming business by boosting your player acquisition and retention metrics via our leading iGaming media agency solution. PPC and Biddable Media in iGaming. LOS ANGELES, Nov. The Digital Acceleration Company Google Premier Partner 2023 | Making Science is a leading digital marketing and technology consulting firm, that is listed in the Madrid Stock Exchange. Martin Calvert. Retail media networks (RMNs) have become increasingly popular recently, thanks to their ability bring campaigns closer to the point of sale. How brands can protect themselves across all platforms and media types — the verification game continues to transform. Under Oliveiria's watch the brand has in-housed biddable media, including search and social. Specialising In SEO, Paid Media & Broader Digital Recruitment. “The whole world was watching! I am very proud of you. Reach more of the audiences that you want to reach, and less of the ones that you don’t. 18, 2021 (GLOBE NEWSWIRE) -- Seeking to address the growing importance of biddable media in advertising, industry veterans John Donahue and Chris Copeland today announced the launch. NORWICH Fuel Studios, Kiln House Pottergate Norwich NR2 1DX United Kingdom +44 1603 320362 GIBRALTAR W2W - No. Stickyeyes | iGaming | Life Sciences. My teams — which include connections planning, media strategy, and biddable media — are collapsed into a shared service for each brand. Make use of mentions on social media . Fostering a happy, motivated and engaging environment is Laura’s main priority to ensure we can carry on delivering great work to our clients. October 26, 2023 6:03am. 6 billion in revenue from advertising, a jump of around 16% over the same period last year. With over 100 years combined experience in the iGaming, sports, Esports and entertainment industries. Monks is owned by London-based S 4 Capital (SFOR. 7bn. Gaming revenue in the Middle East and North Africa in 2022 with a forecast for 2026 (in billion U. This is supported by the digitization of Brazil, where Internet penetration stands at 75% (up 10% since 2018), with 96 cellular subscriptions per 100 people. Multi-channel biddable media strategy and campaign management. Job Functions Media & Advertising / Strategic Planning / Marketing / Public Relations / Marketing General / Digital Marketing. <br><br>With a. Google and Facebook (Meta) are perhaps the two most well-known biddable platforms whose phenomenal growth was generated through advertising revenue. Social media is a great way to advertise your business. Growth Partners Completes Sale of Centerfield. In recent years, the world of iGaming has totally exploded, reaching a total worth of £31. Our number one focus is on people. As a digital marketing veteran, Alex plays a lead role in client strategy and development for both national and global brands. $150 - $199 / hr. Image Credit: Rastar. Recently Concluded Marketing: Automotive November 16, 2023, LA Brand Insider Summit CPG November 12 - 15, 2023, Santa Barbara EIS Awards October 19, 2023, NYCThe hormone, sometimes called the cuddle chemical, is released in everyday situations such as when we share hugs and kisses with those we love, and during moments of social bonding. In essence, iGaming refers to any form of wagering over the internet. 1 hour ago · Wilt Chamberlain didn’t trash-talk other players on the court so much as he boasted about his abilities in the media. The Asia-Pacific region also offers a substantial opportunity, while Africa and the Middle East, although with a smaller market share, still present noteworthy possibilities. When content was the only variable, this approach made sense. The idea with hero campaigns is to create a large impact, generate coverage across a range of media, and get people to take notice of the brand. com / 0113 391 2929. 1 day ago · Alors que le paysage de l'iGaming continue d'évoluer, SOFTSWISS, une société technologique internationale, publie un rapport complet détaillant les principales tendances qui façonneront l. By James Hercher. Kairos Media is a social-first creative agency specialising in data-driven performance marketing. Cut-outs of fans, who sent in pictures, in seats around the ground also became a common sight. The reappointments follow a media review throughout 2021, which Mars said was a critical element of its new vision for marketing. . The group noted that during the. Our survey found that media insourcing is not for everyone, in fact it’s for a minority of brands. It presents an interactive environment for both individuals and brands to come and enlighten themselves on how to move forward. About us; Services. Launching an affiliate channel and finding relevant affiliates for your business becomes necessary. The DEI conversation isn’t new. In 2019, e-commerce sales worldwide amounted to $3. 6m. Biddable media can increase sales and conversions for your products and services, as you can promote any page you wish from your website. Most major social media networks have some type of biddable ad process, usually in the form of a self-serve platform where a marketer can set up and run the ads themselves. Get in. Join our community of players, operators, and experts who share a common goal—to make online gambling fun, safe, and rewarding. EMEA & APAC: Nimi Randhawa Senior Marketing Executive, ForwardPMX +44 (0)203. Well, media planning is the process where you decide which media content is created, published, and shared among your customers and target audience. Accepted file types: pdf, doc, docx, Max. 23, 2023 /PRNewswire/ -- Players gravitate towards a deeper sense of purpose and community fostered by in-game competition, social interaction, and. view all. I. Wrong is Right is a comedy made in 1982 that managed to predict quite a few things regarding terrorism and the Middle East. I’m in charge of making sure our biddable media is well allocated to deliver on client goals. What Is a Google Core Update? At its essence, a core update is a significant change to Google's search algorithm that can influence the visibility of millions of web pages in the search results. Both apps have similar functions: they’re platforms for people to sell and buy used. Zak highlights that the love hormone is also present when smart shoppers receive a coupon. Achievable on mid-level budget. For instance, a commenter points out the film “predicted suicide bombers in the Middle East and tv news turning into tabloid news. Web Development. Facebook counts more than 6 million advertisers, meaning that more than 5,999,500 of them are not Fortune 500 companies, but rather small businesses that don’t work with large media buying firms. 3, 2021 /PRNewswire/ -- Today Range Media Partners and Los Angeles -based iGaming company Game Play Network, Inc. DSP: How They Differ. Content Partner RevLifter. Laura Smith. Having a self-serve option puts you firmly in control. Our platform offers the latest industry news, analysis, and evaluations of the best online casinos and sportsbooks. MediaCom Retains Mars Inc. biddable definition: 1. The iGaming. Digital Consultancy. The Stickyeyes Content Optimisation Tool (SCOT) analyses your content, and the content of your competitors, to identify where the gaps and opportunities are to deliver quick wins, and shape your strategy for longer-term success. And this gives us the insights and flexibility to adapt to the rapidly shifting needs of our customers. Across social channels, photos and graphics are the most frequently used content type to increase brand awareness. VP, Director, Biddable Media Michael is a proud dad, avid chef and New Yorker who’s been working in media for nearly 10+ years (the last 6 of which have been at SSCG). There is no better way to kick off the year than attending one of the biggest iGaming events globally. Biddable Media Executive. Sports betting, online casinos, poker, and eSports all fall under the iGaming definition. Top billed accounts: Alzheimer's Society, British Red Cross and Learndirect APAC PPC Manager IG Group Feb 2012 - Nov 2013 1 year 10 months. Among the many institutions disrupted by the pandemic was the Upfront television marketplace. Over the last three years, Melanie led the. Havas Media, which has been doing SPO for more than three years, still works with seven core SSPs and brings in additional partners when mandated by clients. S4Capital has announced that its programmatic media practice MightyHive will absorb ConversionWorks, a digital analytics, biddable media and data-science company in London, and Datalicious Korea, a data and analytics consultancy. Already worth $50 billion, the African betting market is growing 12% yearly. Today’s column is written by Hugo Loriot, partner and managing director at 55. “Meaningful Media was transformative for biddable media. Performance-driven leader adept at alignment across-departmental objectives to facilitate high-quality, on-time productions and long-term customer loyalty. To understand why that’s important, it’s easiest to look back at the relatively short timeline of its existence. Her experimentation means it now has internal digital teams serving 11 of its 25 markets. And, the top of the list involves determining the following two items. The rise of biddable media and audience planning raised expectations for a granular, near-real-time feedback loop that traditional Media Mix Modeling (MMM) studies are not designed for – leading marketers to believe MMM is “dead. 1 day ago · Top iGaming Trends 2024. Channel. Joining together a wealth of experience and know-how, our purpose is to become an extension of in-house teams offering first-class support across all. PPC and Biddable Media in iGaming. While there are many benefits to paid search, before you jump headfirst into setting up a campaign, you must create a PPC marketing plan. GZIRA, Malta, Nov. ICS-digital is an international marketing agency - global SEO, content, digital PR and link acquisition across 100+ languages & 58 countries. Google Certified Digital marketer specialized in Programmatic Media Buying, strong knowledge in Social Ads, Search Engine Marketing and Google Analytics. . In the end, from an advertising perspective, it doesn’t necessarily matter how many listeners a platform boasts for the total audience. NEW YORK, Oct. He claimed he slept with 20,000 women, fought a cougar to death in the mountains, and shut down Magic Johnson in practice years after retiring from the NBA. They removed the need for an intermediary to place ads, which was the standard industry case pre-digital. Researching where older. 5. When non-TV content is categorized as CTV, publishers’ premium. Long answer: RTB is just one of the possible programmatic processes in which media can be bought in online advertising. If you gloss over questions you don't have the answer to or withhold information, you lose credibility and miss out on coverage opportunities. Decatur, GA. Outcome-based advertising is more a mode of ongoing operations. The reason is the lack of intermediaries and decentralisation. Costs. Further, brands and agencies often pay CTV CPMs without having full transparency into what they’re buying. For over a decade 'programmatic' has been synonymous with web-based display, and has been specifically defined by retargeting. iGaming Platform | 5,084 followers on LinkedIn. He is passionate to helping the online ecosystem running for companies, partners, or clients. Captivate is an Atlanta digital marketing agency specializing in Search, Social, Strategy, and Design. Campaign planning/scoping, management and analysis (Google, Social Media platforms) Running regular campaign testing to learn and improve performance and provide insights to wider team. Standard methods for discount code control. Social Media. The non-remote gambling sector has also seen a modest increase since 2014: arcades, sports betting, bingo and casinos have all seen. It also appointed Essence to manage biddable media. Econsultancy would like to thank the following people for their contributions to this report: David Billings, Head of Programmatic UKI, Accenture Interactive; Sylvain Corre, Head of Biddable. What’s more,. You're using a bidding platform to bid like you would on the stock exchange. K. And believe me, here at ICS-digital, we know just how powerful languages can be! Becoming international has become a common goal for many individuals and businesses, but sometimes we may wonder why this is important. g. 2024. We are creators and innovators, always keen to share our ideas to help you grow. 11. Biddable Media Lead ve společnosti Vodafone Hlavní město Praha, Česko. | YouConnex is a Digital Media Marketplace with access to over 100 digital platforms. Our number. The Trade Desk reported strong numbers in its quarterly earnings on Thursday, with revenue growth of 25% YoY at $493 million and profit up from $16 million in Q3 2022 to $39 million this year. Similarly, there is information out there which shows which devices the ‘grey pound’ are most fond of when it comes to using the internet. Additionally. Your search marketing strategy needs to change with them. From those with a general interest in dietary wellness, nutrition and fitness through to those (like myself) who have a medical condition where low sugar items. With a hugely successful brand in the hair styling market, ghd appointed Stickyeyes in 2012 to capitalise on that brand authority online. 5, any app that wants to collect device data in order to link it. Off-site SEO & Link Acquisition. 1 day ago · The average American home today has over 300,000 items. We’re also proud to have a team of over 6500 employees that deliver outstanding results by pushing the boundaries. Passenger Clothing: We scaled the brand by 3. Understanding your customers to enhance your brand. Additionally, brands and agencies often pay CTV CPMs. Short answer: no. Another great success for Soft2Bet at SiGMA Malta show. Biddable media is distinct from traditional media because of the immediacy and depth of the way data is gathered – and can be acted on. Supply-side platform/SSP OpenX is eliminating all resellers and removing all non-TV content from its ad inventory. Microsoft 365 for business helps you work smarter and faster. Creative and innovative problem-solver exercises key strengths in workflow optimization, process re-engineering and strategic scheduling techniques. com / 0113 391 2929. Design, Development and UX iGaming SEO services unlock organic growth because our experts understand iGaming users, keywords universe, and search engine intent. Personalized vs user-generated content. “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Head of Biddable Media. It is also known as PPC advertising or biddable media. The term programmatic is not very specific on its own – it. She looks after all things People here at Stickyeyes and helps our teams maximise their potential. 1889, Mark Twain, chapter 12, in A Connecticut Yankee in King Arthur's Court [1]: She was a quite biddable creature and good-hearted, but she had a flow of talk that was as steady as a mill, and made your head sore like the.